Changes coming to Rite Aid +UP rewards program

Attention Rite Aid shopper: Big changes are coming to the +UP's reward program and it may not be here for much longer. Rumors have been circulating for a while that Rite Aid is terminating the +UP's program and the leaked ad for March 29 does not have any +UPs in it.

"To our valued customers: Rest assured that Rite Aid will continue to provide great opportunities for you to save on the everyday products that you purchase. You can check back often on our Facebook page as we share those opportunities throughout the year and continually explore how to add value to our promotional offerings for our customers."

I asked my Rite Aid contact directly about the rumors and this is the response I received:

"Please stay tuned for the April offer. That may be the last. We are sorry. Please stay tuned for replacements."

Once I know more I will update the information. Have your Rite Aid stores said anything about the upcoming changes?